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Writer's pictureMaribeth Chuidian

Bringing Hope and Relief: Helping the Most in Need During Challenging Times

Updated: Nov 22

In the wake of relentless storms, the Chummy Chum Team expanded their charity efforts to include a vital rice distribution drive. Recognizing that many of the hardest-hit areas were still awaiting assistance from local government units, the team took swift action to provide immediate relief to those most in need.


In addition to the delicious chicken porridge/champurrado, sandwiches, apples, juice, yummy treats, and special gifts traditionally brought to children, each family received a 2.5 kg pack of rice and brand-new undergarments for parents and elders. These simple yet essential items were aimed at addressing urgent hunger needs and restoring a sense of dignity to families facing hardship.


The team’s mission was clear: to help children and their families recover from the trauma of the devastating typhoon and offer tangible support during this difficult time.


Over three days, Chummy Chum and the team visited Brgy. Moonwalk in Parañaque, Brgy. Dagat-dagatan in Caloocan, and Sitio Maliwanag in Taguig.

As always, Chummy Chum, the beloved mascot, brought joy and hope to children in each location. Through play, laughter, and heartfelt moments, he reminded them that brighter days are ahead. His presence has become a symbol of resilience and compassion, offering comfort to children enduring the most challenging circumstances.


This meaningful initiative was made possible through the generosity of ATI, which provided cavans of rice, and CLI, which donated brand-new undergarments. A heartfelt thank you also goes out to the dedicated volunteers who ensured the smooth distribution of rice packs, spreading kindness and solidarity every step of the way.


In times of crisis, acts of compassion like these prove that helping the most in need is not only a responsibility but a source of hope and healing for entire communities. Together, we can make a difference, one act of kindness at a time.




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